Reports & attribution
Each event answers the two questions that matter — how is it selling, and who actually turned up — plus, on the marketing side, which channel deserves the credit.
Event reports

- Revenue — sales by ticket type and add-on, gross and net, alongside refunds.
- Attendance — scanned vs sold, so you can see show-up rate live on the night from the same numbers Scanner writes.
- On a run, numbers break down per date; the organiser dashboard shows the same health signals across events.
Exports
Tickets, orders and companies export as CSV for the spreadsheet work the console shouldn’t pretend to replace. Exports carry attendee personal data, so they need a two-step-verified session.
Attribution
Attribution links tag a channel — the newsletter, a poster QR, a partner site. Each link records its page views and the sales that followed, so the Attribution report shows a funnel per source: views → orders → revenue. Print one on the poster, put another in the newsletter, and stop guessing which one sold.
