Keep the money, and the audience.
Eventbrite brings a marketplace; frequentix brings ownership — your fees capped per order, ticket revenue settled straight into your own Stripe account, and buyers who stay yours. Here is the difference, stated carefully.
The differences that cost money
Both platforms sell tickets, take registrations and check people in at the door. The difference is the model: Eventbrite is a marketplace that lists your event among everyone else's and collects the money on your behalf; frequentix is white-label infrastructure that runs under your brand, with you as the merchant of record.
| Dimension | frequentix | Eventbrite |
|---|---|---|
| Fee on a paid ticket | 2–4% per order by plan, always capped (£4–£6 per order) | 6.95% + £0.59 per ticket, uncapped — the published rate includes card processing |
| Fee on a £120 ticket | £2.40–£4.80, depending on plan | £8.93 |
| Free events | Free — a £0 ticket carries no fee, on every plan | Free — no service fee on free tickets |
| Who holds ticket money | You — payments are Stripe Connect direct charges into your own Stripe account at the moment of sale; you are the merchant of record | Eventbrite collects from buyers and pays out to you on its payout schedule |
| Whose brand buyers see | Yours — a hosted storefront under your branding, embeddable in your own site, white-label on Pro | Eventbrite's — event pages live in its marketplace, beside other organisers' events |
| Your attendee relationship | Yours — export contacts, orders and tickets any time; no marketplace remarketing to your buyers | Buyers join Eventbrite's consumer ecosystem, which feeds its own discovery and recommendations |
| Waitlists when tickets free up | Automatic — the next person in line is offered the ticket and it is held for them while they pay | Capture is automatic; releasing tickets to the queue is manual |
| Transfers & resale | Built in — buyer-to-buyer transfers and face-value resale through your waitlist, with the QR code rotated on every swap | Self-serve name and email changes |
| Email to your attendees | Campaigns, scheduled sends, event reminders and abandoned-basket recovery included on Pro | Marketing suite sold as a separate paid subscription |
Eventbrite details are taken from its published UK pricing and product pages, checked August 2026. Spotted something out of date? Tell us and we’ll fix it.
What frequentix adds
Instant settlement
Ticket revenue lands in your own Stripe account at sale time — not held until after the event, not paid out on someone else's schedule.
A door that works offline
Encrypted tickets scan and verify with no signal, on unlimited devices, on every plan including Free. Reconcile when the venue Wi-Fi comes back.
Seat maps without per-seat fees
Design reusable venue maps, price by category and let buyers pick their own seats — up to 25,000 seats, with no per-seat charge on top of your plan.
Charity terms that mean it
Verified charities pay 2% capped at £4 on any plan, donations carry no platform fee at all, and Gift Aid declarations export as HMRC's own schedule.
Registration with rules
A registration wizard that asks follow-up questions, approval-gated tickets, per-buyer purchase limits and exhibitor ticket allocation — everything a conference needs, without a sales call.
Accessible by default
A buy flow that meets WCAG 2.2 AA, seats a screen-reader user can choose without a mouse, and invoices assistive tech can actually read.
When Eventbrite is the better fit
A comparison you can trust has to run both ways, so here is the honest half: Eventbrite is genuinely the better fit if what you want most is its audience.
- Its marketplace reaches tens of millions of ticket buyers a month, and its Discover feed can put your event in front of people who have never heard of you.
- It sells advertising placements inside that marketplace, plus in-platform social ad tools.
- Attendees get a consumer mobile app with your event in their pocket alongside everything else they've booked.
- Its AI tooling will draft an event page for you from a prompt.
If discovery matters more to you than fees, brand and owning your buyer relationships, it is a reasonable choice. If you already bring your own audience — a venue's regulars, a member list, a returning conference — you are paying marketplace rates for distribution you don't need. The calculator on the pricing page shows exactly what that difference costs at your volumes.
Bring your audience. Keep the rest.
Publish your first event free, see the whole platform, and pay a capped per-order fee only when you sell.
